#1 Again

For the second year in a row and the 4th out of the last 8 years, the readers of Ski Magazine have voted Deer Valley as the # 1 ski resort in North America! Deer Valley was ranked ahead of Vail,# 2 and Whistler/Blackcomb # 3. Deer Valley's founder, Edger Stern, built the resort on the premise that skiers are looking for more than just a place to put on skis and slide on a mountain. Edger put customer service as his top priority and the results have paid off. Today's guest has come to expect a superior level of guest service, from the ski instructors, to lift attendants, to restaurant employees, to grooming. Deer Valley consistently is ranked the # 1 resort in these categories. Even though the resort has a reputation as being a 'tame' mountain, (wrongly so), our guests are looking for a vacation experience for the entire family. (if you are under the impression that Deer Valley is just a groomed intermediate mountain, come spend a day skiing with me)

Park City Mountain Resort climbed from # 6 last year to # 5 this year, and The Canyons moved from # 18 to # 13. With our consistent and high quality snow, ease of getting here, a vibrant town and many high quality restaurants, visitors realize that Utah and Park City can always be counted on for a wonderful experience. The October issue of Ski Magazine comes out later this week and it is the most read issue of the year. Skiers are now planning their vacations for the year and are looking for the poll, but more importantly, the readers comments on their experience. When reading the polls, it is interesting to see that the visitor is looking for more than just skiing. They are looking for town, a variety of activities other than skiing, quality lodging, and ease of travel. We are finding that travel has become so cumbersome lately, that families are looking for resorts with direct flights. Having to make connecting flights to resorts, with airline delays, weather delays and the hassle of the airports is just not acceptable any longer. Salt Lake City, with it's international airport and only an easy 30 minute drive to Park City makes us the easiest resort to visit in the West.